Posted 14th Apr 2016
Do your pets pick at their food throughout the day?
Many cats, and even some dogs, will take their time with their food, choosing to eat it slowly throughout the day rather than eating it all in one go. Pet food that is served in an open bowl creates an unpleasant smell and looks unsightly. It can become stale if it’s left out all day and attract flies in the summer.
Research carried out by pet product specialist SureFlap® revealed that of those that feed their pets wet food, cat owners are wasting 33% of wet cat food and dog owners are wasting 25% of wet dog food. For cat owners, that’s around £130 of wasted food per year! Not only does this leave pet owners out of pocket, it also means that pets can’t follow a natural feeding routine because fresh food isn’t always available when they need it.
The SureFeed® Sealed Pet Bowl offers the perfect solution. Suitable for cats of all sizes and small dogs, the SureFeed Sealed Pet Bowl has a motion-activated lid that will open when any pet approaches and close once they’ve finished eating and they’ve walked away.
An integrated seal around the internal bowl keeps food fresher when the lid closes over it. This locks in moisture and reduces unpleasant pet food smells in the home. Arriving home from work to a smelly kitchen is not a great way to end the day after all!
The SureFeed Sealed Pet Bowl is suitable for use with wet or dry food. Though wet food can cause more problems if it’s left uncovered, even dry food can degrade if it’s left out all day.
The SureFeed Sealed Pet Bowl retails at £49.99. The product is battery powered, which means it doesn’t need to be positioned near a power socket and it will continue working even during a power cut. It is supplied with one grey bowl and additional bowls are available in green, blue and pink for those that want to make the product look more colourful or match their home decor. The bowl will hold approximately 400ml of pet food or the equivalent of two pouches of wet cat food.
During SureFlap’s research into pet feeding habits, they asked pet owners what they thought of the new SureFeed Sealed Pet Bowl. Participants voted the product’s ability to keep pet food fresher at the top of the list of features. Other feedback included wet food staying moist to increase a pet’s water intake. Saving money was highlighted as an issue too, though not as highly as the ability to allow pets to eat more healthily.